Public Relations
The mission of the Media and Public Relations Office is to support the University internal and external communication services and public relations in order to enhance the University image and to increase its visibility.
• Through a university-wide public relations effort focused on honest, open and consistent communication, Public Relations provides the leadership needed to help the university create and maintain mutually beneficial relationships with individuals and organizations vital to the university’s growth and development.
• Public Relations brings perspectives and strategies into university decision-making and planning. It provides leadership, expertise and services that enhance the quality and effectiveness of the university’s communications projects and programs. It protects, reinforces and elevates the university’s reputation and builds public understanding of its distinctive qualities and the value, importance and impact of its work.
• Public Relations has primary responsibility for management of the university’s identity. We focus on building understanding of the university by defining it clearly and consistently and focusing on key messages that convey the value, importance and distinctiveness of EPOKA University.
Working with its university partners, Public Relations and Marketing
Communications will persuade the right people to do the right things to make EPOKA University one of the nation’s leading research universities and a university of choice for outstanding students.
At the heart of EPOKA University is a community built upon the valued relationships we find in each other as students, staff, faculty, administrators and alumni. At the core of these relationships are the values of student success, knowledge and discovery, inclusiveness and connectivity, and excellence.
• Integrity: acting in an honest, fair, and ethical manner, creating a culture of trust evident in all University activities and decision making.
• Excellence: serving our scholarly community by delivering consistently high-quality programs, teaching, service, and scholarship.
• Accountability: ensuring academic, programmatic, and fiscal integrity and value through prudent management of resources entrusted to the University.
• Respect: embracing diversity and treating others collegially with civility, openness, and professionalism in all interactions, activities, and decision making.
• Collaboration: working toward common goals with others in the University and the community while valuing teamwork, participation, and diversity of ideas and perspectives.
• Innovation: encouraging, considering, and supporting development of ideas by fostering individual ingenuity and creativity and creating an environment with opportunities for growth and change.
The reputation of the University, what we do and say, and ultimately what people think about us, plays an integral part in our success. To help improve communication and understanding between the University and our stakeholders, the Public Relations Office:
- Handles the University's media relations, both proactive and responsive, writing and issuing press releases when appropriate, responding to press and media enquiries by phone and online, and organizing media interviews and press statements when necessary.
- Plans, compiles, edits, and sometimes designs the University's corporate promotional publications, both internal and external.
- Develops and carries out promotional activities for, and plans, organizes and manages media attendance at corporate events.
- Advises departments and sections on all publicity and PR issues, including media liaison and promotional initiatives.
This office is responsible for the organization and execution of the main events organized by the University, which includes groundbreaking and dedication ceremonies, bringing guest speakers to campus, open houses and receptions, appreciation lunches, conferences and workshops, donor and community relations events.
Special Events Coordinators are available to help you plan, implement, and publicize special events for your department, club or other organization. If you have an idea for a conference, workshop, or speaker, or if you are contacted by an individual or group that want to collaborate with the University on an event, contact with us to explore possibilities
